🔉 Best Static ads of Week 24

It’s time for some more static ads.

Let's get right into it!

Moon Juice

If you are a DTC brand, you need to use testimonial static ads if you aren't already.

These formats are becoming increasingly popular, and for good reason!

Your best option is to find a genuine testimonial from one of your customers.

However, you can also create your own testimonials. This way, you can better control the ad's concept.

I recommend seeing how your audience reacts when doing so.

And hey… maybe you'll discover a whole new segment of your audience.

Click here to see the Ad Creative »

Mott & Bow

This ad is very effective for a couple of reasons.

First, it has bullet points listed at various points on the screen, which immediately draw attention...

But the thing I like most is the shot itself.

He is turned sideways so we can see a bit of his butt, which is thumb-stopping for both men and women…

Men will think, “Why is he doing that?”

Women will think, “He looks good.”

Without knowing, I bet this ad is targeted primarily at women buying jeans for their husbands.

Click here to see the Ad Creative »

Keeps

Especially with hair care supplements, you have to show proof of concept.

You can't just talk about how good it is…

You need to show it.

In this case, they showed it. They even showed it over a year, which makes it even more powerful.

It looks very native, like something the guy himself would take a picture of.

If they made this ad too fancy or pretty, I bet it would have flopped.

But since they kept it looking natural, people will view it as:

“That’s just a guy that wishes to share his hair transformation.”

“Maybe it would work for me too?”

Click here to see the Ad Creative »

That’s it for this week's episode of Ad Space.

Hope you liked it. Now go enjoy the weekend!

Ad Space Recommendations:

• Youtube: Have you seen our Youtube Channel? On here, we talk about Ad Creatives much more in-depth and technical: See it here.

• OrganicRocket - Need new ad creatives? OrganicRocket helps DTC brands & Agencies with making data-driven, performance video ad creatives that just work. See if we can help you here.

• LinkedIn: Connect with me on LinkedIn and see how I’m building one of the best ad creative agencies in Europe. Connect here.

• Community: We are launching the best ad creative related community! Want loads of free goodies? Check it out here.