đź’« Best Static ads of Week 25

Reading time: 1 min 44 sec

Author

Marius Olesen
June 21, 2024

In this week's episode we got, guess what…? 

More static ads for you <3 🚀

Ritual

We’ve found from experience that the best ads are often the simplest.

They often emulate content that is already working organically.

Another point is that in this case, the text just seems super native.

The testimonial is not too much and not too little to be effective.

If you have your product at home, there is nothing stopping you from testing such an ad and setting it up in under one day.

hey bud

We wanted to start this episode with a bang!  

And what a colorful blast this is…

This ad is simple yet it still captures attention due to its colorful nature.

What I like about this ad is the setting – the sunscreen is shown at the beach, which makes perfect sense.

People need sunscreen at the beach, creating a clear association.

It also does a good job of listing its features.

My only critique is that it takes a bit of time to figure out what problem the product solves.

However, the ad has been running since March 7, 2024, so something is clearly working here.

Click here to see the Ad Creative »

Better Body

The best way to persuade anyone is by doing so indirectly.

Instead of telling someone what to do, persuade them indirectly and let their imagination do the work.

You need to sell the “dream,” not the product itself.

This also applies to categories like weight loss. It’s hard to sell people on working out and sticking to a diet plan for 120 days.

It’s much easier to sell people on the dream.

That’s it for this week's episode of Ad Space.

As always, we hope you enjoyed it. Let us know your thoughts on this week’s episode below!

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  • LinkedIn: Connect with me on LinkedIn and see how I’m building one of the best ad creative agencies in Europe. Connect here.

  • Community: We are launching the best ad creative related community! Want loads of free goodies? Check it out here.